04 Dec Free Family and Kids Events at Rockefeller Center

There’s no shortage of things to do this holiday season, from visiting the iconic Christmas Tree, ice skating at The Rink, getting cozy in the Après Skate Chalets, taking in panoramic views from The Beam and Skylift at Top of the Rock, or finding the perfect gifts and dining experiences.

This December 4-9, Rockefeller Center invites families to enjoy three free, limited-time activations on North Plaza between 50th and 51st Street and 5th and 6th Avenue.

Experiences include:

Hershey’s Kisses “Holiday Bells” 35th Anniversary Moment
1PM-8PM, December 4-7

To celebrate 35 years of the iconic Hershey’s Kisses “Holiday Bells” commercial, Hershey’s is bringing the iconic melody to Rockefeller Center with an immersive, step-inside-the-ad experience and holiday photo opportunity. Families can bring the jingle to life with an interactive LED musical mat on the plaza to recreate the “Holiday Bells” tune.

GE Vernova’s Innovators Toy Land
9AM-10:30AM and 1PM-4:30PM, December 8

GE Vernova will transform Rockefeller Center into Innovators Toy Land, a hands-on pop-up experience with STEM experiences for all ages. Families can explore interactive exhibits developed in partnership with leading toy innovators including Lite-Brite®, Rubik’s Cube®, Snap Circuits®, and Slinky®. Additional stations bring real clean-energy tech to life, including a kid-friendly Carbon Capture Lab, an AI Robot Explorer inside a digital wind turbine blade and more.

Teleflora’s Wish Bear Workshop Benefitting Make-A-Wish® at Rockefeller Center
10AM-7PM, December 9

Teleflora is teaming up with Make-A-Wish® for a holiday pop-up where visitors can create and personalize their own plush Wish Bear at Rockefeller Center’s North Plaza. For every bear made, Teleflora donates $10 to Make-A-Wish®. Sharing a photo on social media and tagging @Teleflora doubles the donation to $20. Families will enjoy holiday carolers and festive décor while supporting a meaningful cause. Top of the Rock ticket holders will receive a complimentary Wish Bear accessory. While supplies last.

Rockefeller Center’s North Plaza
Between 50th and 51st Street and 5th and 6th Avenue
Manhattan, New York

For more information, visit rockefellercenter.com.